
START TO SCALE
Growth strategy support for the overwhelmed fashion founder frustrated by slow progress, inconsistent revenue and decision fatigue.
You’ve been running your brand for 2+ years. You’re all in, maybe even full time, but growth still feels harder than it should. You're juggling production delays, inconsistent sales, or a constant stream of decisions without enough clarity or support. Maybe all three. You know your brand has potential, you just need structure, focus, and a strategy that actually works.
Start To Scale is for you if:
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You’re tired of second-guessing every sourcing or pricing decision
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Your product development feels reactive, chaotic, or overly slow
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You're trying to grow, but margins are tight and profit is inconsistent
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You feel unsure what to focus on in order to actually scale
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You’re lacking support at a strategic, commercial level
Go from uncertainty to clarity with a brand that’s commercially aligned & ready to grow.
Start To Scale will help you to:
🙂 Feel clear-headed and focused.
Fewer sleepless nights and spirals of doubt thanks to a clear retail strategy targeting consistent revenue and increased profits.
🙂 Empower your commercial decisions.
From pricing and margin planning to range building and sourcing, you’ll have expert guidance at every step.
🙂 Reignite your momentum and purpose.
Work with someone who understands both the creative and commercial sides of your business.
🙂 Build a scalable product strategy.
No more reinventing the wheel every season - create with intention, not panic.
🙂 Simplify your operations.
Stop losing energy in endless development loops or inefficient supply chains.
🙂 Refine your positioning.
Show up with confidence and attract the right customers.

As one founder put it:
Natalie helps to manage my range and stock levels, and has helped me negotiate supplier terms I didn't know I could negotiate. Natalie has not only helped me increase my margins, but also given me peace of mind to know that everything is under the watchful eye of a true expert. My only wish is that I'd found Natalie sooner.
The Transformation:
My client Cat came to me exhausted, almost ready to close her brand but wanting to give it one last push. Within 3 months we’d:
⚡️worked out what was actually selling
⚡️ focused her range
⚡️ built a strategy around increasing her average basket value
Six months later, she was seeing consistent sales, stronger margins with her supplier (thanks to bigger, better planned orders), and most importantly, she was less stressed.
Cat was in the messy middle. What she needed was clarity, consistency and support from someone who had been there before.
Ready to feel focused, supported, and in control of your growth?
We onboard just two founders per month to provide hands-on, strategic support tailored to you and your post-launch fashion brand and the investment is £3,000 per quarter (or £1095 per month).
You’ll have direct access to Natalie as your strategic partner working in your business with daily support via email or Voxer* during business hours, plus a fortnightly check-in via Google Meet.
Book a free chemistry call to join the waitlist today.
Frequently Asked Questions
01.
What kind of things can you help me with?
The aim of Start To Scale is to build and implement a solid product and retail strategy geared towards improving your profit, driving consistent revenue growth and enabling you to scale your business. Think of me as your own personal head of buying for a fraction of the cost to hire one full time in your business, we’ll focus on:
- sales analysis and trading
- pricing and range building
- improving production efficiency
- increasing order volumes
- managing stock levels
- new product ranges
- renegotiation of supplier terms
- competitor analysis and brand positioning
02.
How often will we meet?
You’ll have daily access to Natalie via email or Voxer* during business hours for real-time advice and support, plus a fortnightly check-in via Google Meet. You can also call on Natalie to support you in-person once a month for key meetings, trade fairs or fit sessions to ensure your brand is professionally represented and stays on track.
03.
Can you build me a spreadsheet to calculate my margins or manage my stock?
Absolutely. Natalie has tons of systems and tools ready to implement into your business and make your life easier. Any templates shared or built for you, are yours to keep forever.
04.
Can you introduce me to industry experts?
Definitely. Natalie’s black book is vast, after 18 years working in the fashion industry and Start To Scale includes support to connect and onboard trusted experts, whether you need a designer, garment tech, marketing specialist or more.
05.
Do you work with clients overseas?
Yes, we work with clients all over the world, just note that all costs are charged in GBP.
06.
What if I don't have the budget?
If Start to Scale isn’t the right fit financially right now, you can still access expert support through mentoring. It’s a lighter-touch way to work together - ideal if you need guidance, accountability, or help navigating specific challenges while keeping costs more manageable.
08.
*What is Voxer?
Voxer is a voice messaging app. It lets us send quick voice notes or texts back and forth, so you can ask questions or share updates in real time without needing to wait for a meeting.